For several years, Libie experienced back pain and Daniel experienced foot pain. They thought their pain was a normal part of living and walking the streets of New York City. They realized they were not alone, and that these pains were incredibly common across healthy adults of all ages. But they wondered: why was pain considered normal?
They learned that many of their pains came from their shoes. Most of today’s footwear lacks proper arch support, misaligning the body from the ground up. However, when searching for supportive insoles, the options that they found were confusing, ineffective, and unsustainable. So, they decided to build Fulton - a modern brand of arch support designed to improve whole body wellness from the ground up, everyday.
Every Fulton insole is made by hand in small batches and checked for quality and durability.
Read Fulton's full story here.
Follow Fulton on Instagram here.
